Case: Mardo Cigars
From Smoke to Strategy: Powering Growth with Mardo Cigars
Working with MardoCigars.com has been one of our most dynamic and fast-paced experiences to date. As a premium cigar retailer with a loyal customer base, Mardo Cigars needed consistent, high-impact digital marketing support to match their bold brand identity and product offering.
From digital asset management to packaging design, our creative team brought structure, style, and strategy to their fast-growing e-commerce business.
What We Did
Our work spanned across several key areas:
Social media management and content creation tailored to the cigar lifestyle and target audience.
Product photography and photoshoot coordination to elevate the visual appeal of individual cigars and bundles.
Website image enhancement, including selecting and replacing over 5,000 product images, optimizing them for both visual quality and speed.
Banner and homepage visuals, designed to maintain a clean, elegant feel that aligns with their brand identity.
A massive email marketing effort, with over 10,000 custom graphics and daily campaign blasts designed to promote products, increase open rates, and drive conversions.
As the relationship grew, we also took on packaging design projects, developing various custom packaging solutions that reflect the quality and craft of Mardo’s products. (More information on these in future posts.)
Results
Our collaboration helped improve brand consistency, sharpen visual presentation, and drive real business growth.
Higher email open and click-through rates
Stronger engagement on social media
A noticeably more polished e-commerce experience that reflects the brand’s premium identity
It’s been a rewarding journey to support Mardo Cigars as they scale their digital presence while staying true to their craft.
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Managing and organizing thousands of product images. With so many SKUs and daily promotions, we had to create a system to efficiently edit, upload, and tag images at scale—all while keeping the site visually consistent.
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The email campaigns. With a large and engaged customer base, daily email blasts became a reliable sales driver. Our team designed over 10,000 email graphics, delivering value and promotions in a way that matched the fast pace of Mardo’s operations.
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It’s been hands-on, agile, and built on trust. Mardo’s team knows their product inside out and gave us the creative freedom to make fast, high-impact decisions. That trust allowed us to stay flexible and meet deadlines in a high-speed environment.
