SMS & Messenger Marketing
SMS & Messenger Marketing is the digital equivalent of a whisper in the customer’s ear—personal, urgent, and remarkably effective. It’s a high-ROI channel due to its immediacy and high open rates, this service is vital for hyper-targeted, real-time communication. We harness this channel to deliver micro-messages that cut through the noise of crowded inboxes or social feeds. It’s a delicate dance: texts must be short, punchy, and timed perfectly, whether it’s a “Flash sale ends tonight!” alert or a “Your appointment’s tomorrow” reminder. The process starts with building compliant opt-in lists. Segmentation takes it further, tailoring texts to user habits.
The real power lies in automation and personalisation. We use our platforms to trigger messages based on triggers—like a user browsing sneakers online, then getting a WhatsApp nudge with a 10% off code. Cultural differences matter, too; WhatsApp dominates in Latin America and Europe, while SMS rules in the U.S. We must also navigate privacy laws, ensuring clear consent and easy opt-outs.
Features & Benefits
Instant Engagement
Achieve high open rates with real-time messaging.
Regulatory Compliance
Build trust by respecting opt-ins and privacy laws.
Hyper-Personalisation
Send behaviour-based offers and reminders that resonate.
Conversion Boosters
Drive quick sales with flash alerts and time-sensitive offers.
Cross-Platform Reach
Communicate via SMS, WhatsApp, or Messenger based on region and user preference.
Automation at Scale
Trigger campaigns based on user actions and lifecycle events.
What is involved?
Audience Segmentation: Using CRM data to target specific groups
Message Creation: Crafting concise, compelling messages
Channel Selection: Choosing SMS for alerts or Messenger for interactive features
Automation: Triggering messages based on actions (e.g., abandoned cart reminders)
Compliance: Ensuring opt-in consent and adherence to regulations
Tracking: Monitoring open rates, click rates, and conversions to optimise campaignscumenting rules for consistent application across channels.
Get Started with SMS & Messenger Marketing
Our goal is to deliver real-time, personalised messages that cut through digital noise, drive immediate action, and build lasting customer relationships